TruBlue House Care

Liquid Capital Required

About TruBlue House Care

TruBlue is the total home care franchise that’s changing lives for thousands of seniors across America. Research shows that people want to age in place – that is to remain in the homes they’ve spent a lifetime creating for as long as possible. Yet, the challenges of aging often mean homes become more difficult to manage and maintain. That’s where TruBlue comes in.

One Company. One Call. We Handle It All!

Total House Care for Seniors...The Next HUGE Opportunity in Senior Care

There are thousands of Senior Care companies taking care of the person, but NO ONE is taking care of their homes. Sadly, Seniors are forced to leave their beloved home and memories too soon because the home becomes too hard to maintain. Regrettably, they end up in nursing homes and retirement facilities. But all that has changed and created a business opportunity of a lifetime.

TruBlue is the ONLY national provider that specializes in Total House Care for Seniors so they can stay in their homes longer… “Age in Place” with confidence, comfort, safety and independence.

We provide complete and on-going house care, both inside and outside the home…repairs, cleaning, yard work, and special projects like wheelchair access, safety audits, and fall prevention, to name a few. Seniors get convenient and worry-free house care. Their loved ones get real peace of mind knowing Mom and/or Dad can remain safely in their home for many more happy years to come.

Multiple Revenue Streams for Success

If Senior Care wasn’t big enough, there is another booming market we serve … Busy Families. They’re constantly running from school activity to sporting event most evenings and weekends. While they have disposable income, they have little free time or desire to handle the endless chores around the house. They gladly turn to TruBlue for complete and affordable house care, inside and out, where we act as their Total House Care Manager and provide them with a convenient and hassle-free lifestyle. Homeowners regain their free time and weekends so they get to do the things they love with the people they love.

Here are just a few of the many advantages you'll find exclusively with TruBlue:

  • You’ll be unique in your marketplace offering convenient and affordable monthly service packages providing hassle-free, total house care — on-going repairs, cleaning, yard work, and home modifications — to thousands of Seniors and Busy Families in your territory.
  • You’ll also get two more profit centers, providing Commercial Buildings and Rental/Vacation Properties with comprehensive maintenance and cleaning services.
  • You’ll have access to TruBlue C.A.R.E., our proprietary and powerful technology platform that includes appointment scheduling, accounting, and relationship management and marketing tools…making the business simpler, easier and more profitable to run.
  • We’ll provide you with robust marketing, lead generation and networking programs to keep you connected with valuable partners and on-going referrals.
  • You’ll have a large, exclusive and protected territory with this home-based business that requires very low start-up and overhead costs. You’ll have a proven, year-round business model with long-term customer relationships, repeat business and consistent cash flow, and the potential for robust margins.
  • You’ll receive extensive training and ongoing support at the TruBlue Corporate Office.

With state-of-the-art technology and exclusive tools, we can help you organize and build your business properly and profitably. Our proprietary estimating tool helps you grow your business faster by quickly and accurately estimating the time needed to complete a project while maintaining healthy profit margins…greatly minimizing costly mistakes. Plus, it’s a cloud-based program so you can use it on-site to complete real-time estimates to close more deals fast.

You’ll also use our effective referral programs to create strategic alliances with important referral sources such as:

  • Realtors
  • Senior Care Agencies
  • Property Managers
  • Small Business Owners
  • Contractors
  • Home Owner’s Associations

Want to learn more about opening your own TruBlue Franchise?


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Thousands of families across the United States are joining successful franchise systems to achieve their dreams of business ownership. At first glance, the process of starting a franchise can be extremely daunting; however with proper due-diligence and open conversations with Vice Presidents of Franchise Development you will discover which franchise systems are the right fit for you and your family.